Online Feedback for Design
Research areasDesign Research
This project explores novel opportunities for how innovators can obtain and make sense of diverse feedback from potential stakeholders or customers. We have been developing tools to enable innovators to post designs, to author evaluation criteria, to recruit feedback providers through social media or other online forums, and to visualize conflicting feedback so as to prioritize changes for future iterations of designs. The goal is to enable people to obtain authentic, honest, and knowledgeable feedback with clear and actionable steps forward.