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Digital Service Innovation

Course Information

Course Number

HCI Undergraduate: 05-470
HCI Graduate: 05-670

Course Description

Attention entrepreneurs, designers, and engineers! This course teaches you to invent digital services. You will learn about value-creation in the service sector and a human-centered design process including improv brainstorming, story-boarding, interviewing, video sketches, and pitching. Students work in small, interdisciplinary teams to discover unmet needs of users. They conceive of a digital service and assess its technical feasibility, financial viability, and desirability. Then they produce a plan with a business model and a video sketch and pitch it to industry professionals. Grades will be determined primarily by the quality of the teams' products.

Semester Offered and Units

Semester: Intermittent
Undergraduate: 12 units
Graduate: 12 units